Project team: Maksym Tsap! Head of Telegram Department at Netpeak Ukraine; Anton Gembarsky! Telegram Promotion Team Lead; Daniil Tretyakov! PPC Specialist; Mikhail Polyukhovich! Project Manager.
Who is our partner?
The Frog Crypto Telegram channel overseas data was creat! by digital currency experts to form and unite the Ukrainian crypto community. The channel publishes relevant news! analytics! and thematic advice.
Goals of cooperation
The main tasks that our choosing the right mailing platform team fac! were:
- Attract new subscribers through advertising campaigns in Telegram.
- Reach a target audience interest! in cryptocurrencies and financial innovations.
It was necessary to implement these tasks in such a way as to obtain the lowest price per subscriber.
Team Actions
Telegram Ads is the official tool bgb directory of the platform! it provides effective integration of advertisements into the ecosystem and interface of the messenger. And! in our experience! it is very effective for the cryptocurrency niche. The first test campaigns confirm! these hypotheses! and we develop! a comprehensive approach to promoting the Frog Crypto channel through target! advertising in Telegram.
Its key components are:
- Setting up advertising campaigns for the target audience (TA). To do this! we defin! the channel’s TA! taking into account the partner’s recommendations and conducting a study of active subscribers. We plann! to analyze user reactions to different types of content to understand which ones are of greatest interest to the target audience. And then include these texts/headlines in advertising messages.