Your email subject line is the first thing your recipient sees, so it’s important to make a good impression. A well-written subject line will grab their attention and make them want to open your email. Here are 10 commandments for writing email subject lines: 1. Keep it short and sweet. Your subject line should be no more than 50 characters long, including spaces. This will ensure that it shows up fully in most email clients. 2. Use keywords. Think about the keywords that your recipient might be searching for. Include these keywords in your subject line to make sure your email gets noticed. 3. Be clear and concise. Your subject line should tell the recipient exactly what your email is about. Don’t be vague or use jargon.
Create curiosity a good subject
Line will make the recipient curious about what’s in your email. Use words like “new,” “free,” “exclusive,” or “limited time” to create a sense of urgency or excitement. 5. Use numbers. Numbers are attention-grabbing and can help you quantify the benefits of your offer. For example, “50% off” or “10 new tips” are more likely to get opened than “Sale” or “Tips.” 6. Use Shadow and Reflection personal pronouns. Addressing the recipient by name in your subject line can help you build a personal connection. For example, “Your [name] order is ready” or “[name], you won!” 7. Use active verbs. Active verbs are more engaging than passive verbs. For example, “Get 20% off” is more likely to get opened than “20% off is available.” 8. Use relevant emojis. Emojis can be a great way to add personality and interest to your subject line. Just be sure to use them sparingly and only when they’re relevant to your message. 9. Test different subject lines. The best way to know what works is to test different subject lines.
Send out a few different versions
Of the same email with different subject lines and see which one gets the best results. 10. Use a consistent style. Once you’ve found a style that works for you, stick with it. This will help your recipients recognize your emails and be more likely to open them. Following these commandments will help you write email subject lines that grab attention, drive action, and QA Numbers get results. Here are some additional tips for writing great email subject lines: Use a clear and concise call to action. Tell the recipient what you want them to do, such as “Click here to learn more” or “Reply to this email to claim your free gift.” Use humor. A well-placed joke can help your subject line stand out from the crowd. Be timely. If you’re sending an email about a breaking news story, be sure to mention it in the subject line. Use social proof. If other people have already opened and responded to your emails, mention that in the subject line. This will help build trust and credibility.
